Planning = ROI ! We believe it. The question of ROI arises on many levels in business. Irmgard Lafrentz, president of Globalpress Connection will share some insights how companies can increase their ROI by planning and preparing a press-focused presentation and monitoring coverage...

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Check out upcoming events including 4th Annual Globalpress Electronics Summit2006 in Monterey, with 50+ editors confirmed and the 2nd Annual ITSummit2006.

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Much has happened this year at Globalpress Connection, Inc.
The 3rd Globalpress Electronics Summit, the 1st Globalpress ITSummit, both in Monterey, three electronics Reverse Press Tours kept us very busy.

Anne Massenkeil transitioned into her position as manager of business development, Edith Bendermacher returned from maternity leave,
Jeanne Jehnsen joined us as Event Coordinator and we moved our office from Campbell to San Jose.

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Designworks and NextStep are working with us closely to develop great marketing tools.

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In 2006 Globalpress Connection will celebrate 20 years in business!

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In each issue we give you access to the knowledge and personal views of international editors. For this issue, we interviewed Angela Rossoni, journalist for Elettronica Oggi in Italy. She is well-known and well respected and her insights will help readers...

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In this section we will also publish "Do’s and Don’ts" of international PR which might help you avoid some common mishaps and be more successful with your international PR programs.

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We receive all kinds of interesting news and events from editors, publishing houses, trade show organizations, professional groups, and others.

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In this section we feature questions on international PR we receive from our readers. Have questions yourself? Email us. We will get you the answer – even if we have to ask an editor in China or France!

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